Sayan Biswas
Product Marketing Manager II - Silicon Labs
Driving 23% Revenue Growth Through Strategic Product Launches in Semiconductor & IoT
5+
Years Experience
$1B+
Product Revenue Managed
36%
YoY Growth Achieved
Dynamic Results-Driven
Product Marketer
With ~5 years of experience in Semiconductor and IoT industries, I specialize in launching proprietary wireless, Wi-SUN, MCU, and USB connectivity products. My strategic approach to go-to-market planning has consistently delivered revenue growth and market expansion.
Let's ConnectCore Expertise
Product Launch
GTM Planning
Competitive Analysis
Cross-Functional Collaboration
Sales Enablement
Strategic Messaging
Market Research
Driving Measurable Impact
0
% Revenue Growth
Led proprietary wireless SoC launches (FG25, FG28)
2023-2024
0
B Annual Revenue
Managed 300+ OPNs across MCU product lines
2022-2024
0
% YoY Growth
Spearheaded USB Express Bridge GTM campaigns
2023
0
+ Design Wins
Created sales enablement content for industrial IoT
2022-2024
Professional Journey
Career progression and key contributions at leading technology companies
Silicon Labs
Product Marketing Manager II
April 2022 - Present
Key Focus Areas
- Led proprietary wireless product launches (FG25, FG28) driving market expansion
- Developed Wi-SUN solutions strategy for smart city infrastructure projects
- Managed comprehensive MCU portfolio optimization and positioning
- Accelerated USB Bridge product growth through strategic market initiatives
L&T Technology Services
Product Engineer
August 2018 - September 2020
Key Achievements
- Optimized component performance through systematic design improvements
- Enhanced cross-functional collaboration across engineering and product teams
- Developed comprehensive testing procedures ensuring product reliability
- Contributed to embedded systems development and validation processes
Ready to Drive Your Product Success?
Let's discuss how strategic product marketing can accelerate your growth in semiconductor and IoT markets.
Masters' Union
PGP Program
KIIT University
B.Tech Degree
VSB University
Exchange Program
PMC Certification
Level IV
š Top 1% Global Marketing Challenge Winner